Red Ribbon Week
October 23–31, 2021
Red Ribbon Week is an alcohol, tobacco, and other drug and violence prevention awareness campaign observed annually in October in the United States. Established in 1985 to honor the memory of Drug Enforcement Agent Enrique (Kiki) Camarena, the Red Ribbon campaign symbolizes a commitment to raise awareness of the destruction caused by drugs in America.
Raise your awareness of drugs, alcohol, tobacco, and violence, and learn what you can do to help celebrate Red Ribbon Week with timely resources development in conjunction with our social impact partners.
Explore videos, interactive experiences, ready-to-use activities and more to help students make healthier decisions.